Franchising’s ability to open multiple locations simultaneously by replicating the franchise operating system provides for fast entry into markets. This affords you the opportunity to quickly gain market share, reach optimal size, maximize profits, and reduce economic concentration.

One of the biggest benefits to the franchisor is the ability to expand while reducing risk. Unlike starting a new location yourself-paying for permits and licenses, a lease, staff, etc.- when you franchise, you put relatively little money into adding each location. You provide the knowledge, tools, and support, and in exchange the franchisee takes on the debt and liability of opening an independently owned business under the franchise brand.

One of the many benefits of franchising is increased brand awareness. It’s a win-win scenario. The more locations the brand has, the more people become aware of the brand, and the more your customers enjoy the brand. In addtion to increasing awareness, by being value focused, you increase profitablility and brand awareness.

It's understood that suppliers grant discounts for for volume buying. Franchisng provides scaled economies. As your franchise organization grows, the increasing number of units enables the franchisor to buy for the entire system at lower prices, and/or receive rebates. This greatly enhances both franchisor & franchisee profit margins and gives the franchisees a very strong advantage over competitors.

The increase in locations coupled with recurring revenue streams provide additional debt& equity financing opportunities from both private and public capital markets.

Being a successful franchisor increases the status of your company in the eyes of customers, suppliers, and lenders. Your brand secured public trust, and the accompanying respect.